Beer bottles with shrink sleeve labels are welcomed by the market

The Presidente brand beer produced by Cerveceria Nacional Dominicana is the most popular and best-selling beer in the Dominican Republic. Presidente occupied 70% of the Dominican beer market. In 2006, the company went to 11 states in the United States, including Florida, New York, New Jersey, Rhode Island, Maryland, Connecticut, Massachusetts, Washington, and Georgia. Exported 1.6 million boxes of beer. Today, thanks to Presidente, the Dominican Republic has become the third largest country in Latin America to buy and sell beer in the United States. Presidente also exported beer to several island countries in the Caribbean, including Sint Maarten, Puerto Rico, the Bahamas, Aruba, Curacao, Virgin Islands, and the Turks and Caicos Islands. Last year, Presidente began to pass through countries like Spain and Andorra, extending its reach into the wider European market. Due to the great success in the international market, Presidente's global sales increased by 14% in 2006.

Beer bottle is transformed by baseball game

Now, Cerveceria Nacional Dominicana and the Karlville Group have strategic alliances to celebrate the most popular sport in the country. This year's event is all about "Long live baseball." As part of this plan, the brand already has an unexpected and secret organization to perform and events in the shock market.

The Presidente brand beer produced by Cerveceria Nacional Dominicana is the most popular and best-selling beer in the Dominican Republic. Presidente occupied 70% of the Dominican beer market. In 2006, the company exported 1.6 million cases of beer to 11 states in the United States.

Although there have been some changes in the design of the Presidente beer cans in this past and this year's similar event, this is the first change in the Presidente logo. With the help of experts and equipment from the Karlville Development Group, Presidente and Presidente Light have introduced a new shrink sleeve label that completely covers the bottle and has a complex baseball design. This is not only Presidente's first time, it is also the first theme bottle with such label in the Dominican Republic beer market. This is a clear signal that the two companies promise innovation.

The shrink sleeve labeler selected for the Presidente bottle achieved an average speed of 300 containers per minute due to its servo motor-driven trimming and sleeve launch system.

For this particular project, Cerveceria chose Karlville's Sleeve Pro400 shrink sleeve labeler to label the bottle. Thanks to its servo motor-driven cutting and sleeve launch system, the Sleeve Pro 400 averages over 300 containers per minute. Given the production that Cerveceria has planned or hopes to produce, this medium production standard machine is ideal. Together with the Sleeve Pro 40 machine, Cerveceria also received two SteamPro 300 channels to shrink the sleeve on the bottle.

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