2023 Color of the Year by Sherwin-Williams: Redend Point

Last updated on October 29th, 2024 As we continue to see a shift in interior design trends, warmer neutral tones are becoming increasingly popular. Homeowners are now gravitating towards colors that evoke emotion rather than just focusing on aesthetics. This year, Sherwin-Williams introduced Redend Point SW 9081, a mid-tone neutral, as their 2023 Color of the Year. I spoke with Sue Wadden, director of color marketing at Sherwin-Williams, to explore what makes this "soulful-yet-subtle hue" stand out in today's interior design landscape. --- Redend Point is part of the Nexus Palette in Sherwin-Williams’s 2023 Colormix Forecast. It embodies restorative energy, well-being, and kindness. Wadden describes it as "what beige might look like if it could blush." With its gentle pink undertones, Redend Point adds a touch of tenderness and warmth, making it an ideal choice for creating an inviting and intimate atmosphere in any living space. Take a look at how this color looks in action in a secondary bedroom where it serves as an accent wall above the bed. The design, created by Sterling Grove by Toll Brothers in Surprise, Arizona, perfectly highlights the color's ability to blend seamlessly with various decor styles. --- When it comes to pairing Redend Point with other colors, the experts at Sherwin-Williams suggest opting for complementary neutrals to achieve a balanced yet dynamic effect. Some great options include Urbane Bronze SW 7048, Pure White SW 7005, Cool Beige SW 9086, Foothills SW 7514, Hushed Auburn SW 9080, Toile Red SW 0006, Carnelian SW 7580, and Malted Milk SW 6057. For example, the foyer at Carriages at Berkeley by Toll Brothers in Berkeley Heights, New Jersey, uses Redend Point on the ceiling, paired with white walls and natural wood accents, creating a sophisticated and welcoming entrance. --- In terms of styling, Redend Point can transform any room, from kitchens to primary bedroom suites. To make the most of this color, consider adding wooden accents, natural textiles, clay materials, and other earthy elements. These additions will ground the space while infusing it with energy and personality. In a loft space designed by The Redwoods at The Meadows by Toll Brothers in Lake Forest, California, Redend Point is used as an accent wall, complemented by minimalist furniture and natural textures that enhance its calming presence. For more inspiration on incorporating color into your home, check out the "Design" section of our Build Beautiful blog. --- And don't forget to show some love! If you enjoyed this article, feel free to click the heart icon below.

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